So Bank of America will not be charging a five dollar monthly fee for customers who use a check card to make purchases. Let's give Congress and the President a big round of applause for passing and signing into law that bill banning banks from charging fees for the use of check cards or withdrawing money from an ATM.
I'm sorry, what's that? Congress never passed a bill banning bank fees? The President never even proposed such a bill? Are you sure? I mean, that is the only way to get big, evil corporations to stop sticking it to the "little guy" right? To pass laws against it?
Oh never mind--it was the people camping out in the park and clashing with riot police in front of BOA headquarters that forced the bank to concede. What? There was never a campout or a riot? Did they threaten to recall the Governor? No? Well then how could an all-powerful institution like Bank of America be convinced to drop such a customer-unfriendly policy?
Really, you don't say--people closed their accounts and moved to other financial institutions? Or at least threatened to take their business elsewhere? Wow, what a novel idea!
You know, that might work in some other areas as well. I mean, if you think there's too much fat and calories in a McDonald's Happy Meal--you could choose to purchase another food item for your child at a totally different restaurant!! And if you think High Fructose Corn Syrup is milked directly from Satan himself, you could buy another beverage from the grocery store that doesn't have any!! I bet you could even choose to send a message about manufacturing jobs being sent to China by shopping at stores other than WalMart!!
Sure, it will be more work than making a cardboard sign, sleeping in a tent and yelling at guys in suits--but we are 99% of the consumers--and that is where the real power lies.